Cohesive Branding.
A branding and social media content package cohesively designed to balance aesthetics and function.
Phoenix Coalition
Made For
Usability
All media for the phoenix coalition was designed, produced, and delivered in a single day. This is not to say it was created without character, form, and functionality in mind.
The logo was delivered in several versions to be utilized in a variety of contexts and professional use-cases:
Form
And
Function
The Instagram page showcased a clear visual aesthetic while not compromising the functionality of each post.
Created with the grid structure of Instagram in mind, each post either displayed a member of the coalition, highlighting information about them and their campaign platform, or presented a tenet that the coalition stands for with further information in the caption.
